
Ben Reiss
about
artistic vision
I was born with a curious mind and a strong will to explore life through art. From an early age, my path became infused with documentary and fiction, where I discovered that music serves as the perfect bridge between the two. Music introduces a sense of mysticism to our everyday reality, adding depth and meaning to the world we see.
For over a decade, I have journeyed across the globe, capturing and documenting communities, projects, and extraordinary events that have profoundly shaped my life and the lives of those present. No matter who was in front of the camera, what was captured through the lens had the potential to transform into something poetic. These experiences have shaped what is now a method I bring to each and every project with my clients and collaborators. From the loudest expressions to the subtlest gestures, I am there—alongside you or guiding the way— to uncover together those meanings and create something truly resonant.
What is Sentimental cinema?
Sentimental Cinema isn’t a specific kind of genre; it’s a way of seeing and creating.
It’s an invitation to engage deeply with each project—whether what you pursue is a promotional video for your business, a music video or a documentary film – by seeking the essence of things.
In days where the line between art and content is fading, and our screens overflow with stimulations and information appears and replaces in front of our eyes, I realized that it’s possible and important to soak and absorb any subject or matter I film.
It comes with asking the quiet, hidden questions during pre-production, embracing the unexpected during filming, and of course in the editing room, by letting each piece reveal it’s own language, rhythm and tone.
In this way, I found my approach of working, leading and collaborating, by following the sentiments.
Through Sentimental Cinema, our expression becomes an echo of a moment, or a direct reflection of who we are. Our video transforms into a keepsake – a testimony of the many sentiments we feel in any time we allow ourselves to create.